The Al Sufouh district, where the Burj Jumeirah tower will be located, is a commercial hub for leading technology companies and media agencies. It includes free-zone communities such as Dubai Internet City, Dubai Media City and Dubai Knowledge Village, and exclusive new properties under construction are attracting investors and tenants. The small studios featured in the area’s residential complexes bring an average ROI of about 8.7%, the 1-bedroom and 2-bedroom units reach 6.6% and 6.5%, and the spacious 3-bedroom apartments have ROIs of around 5.8%.